2020 Sofi™ Winner
DATE LADY Wins 2 SOFI AWARDS.
Barbecue Sauce was the New product winner for BARBECUE AND HOT SAUCE and Date Syrup won Bronze for SWEETENERS
in sofi™ Awards
More than 1,800 Products Competed for Top Specialty Food Association Award
Springfield, MO (August 25, 2020) – The DATE LADY Barbecue Sauce has won the New Product award in the BARBECUE AND HOT SAUCE and DATE LADY date syrup has won bronze in the SWEETENER category as part of the Specialty Food Association’s 2020 sofi™ Awards, a top honor in the $140 billion specialty food industry.
The Date Lady was two of 148 winners selected by a panel of specialty food experts from nearly 2,000 entries across 39 product categories. Products are judged on taste, including flavor, appearance, texture and aroma, ingredient quality and innovation. All tastings are blind. This year, for the first time, sofi judging was held at the prestigious Rutgers Food Innovation Center following strict safety guidelines.
“We are humbled and thankful to win in the sofi’s again this year!” says Colleen Sundlie, Date Lady founder, “This makes our 5th consecutive year to win and a total of 8 sofis. Sales are a great confirmation that a product is working, and being judged by panel of food writers, critiques and chefs, is the next big affirmation for us. It’s so much fun to create food that people take pleasure in.”
“It’s a privilege to continue the sofi Award tradition of recognizing extraordinary products and the people behind them,” says SFA Interim President Bill Lynch. “Having great news to celebrate, like the sofi Awards, is revitalizing for all of us in this pandemic year. The sofi finalists represent our dynamic industry - exciting consumers and expanding retail offerings around the world.”
The sofi Awards are open to members of the Specialty Food Association, a not-for-profit trade association with specialty food industry members across the U.S. The awards have been given each year since 1972. For more information on the association go to specialtyfood.com. To learn more about the 2020 sofi Awards winner’s visit https://www.specialtyfood.com/awards/sofi/winners/.
About the Date Lady Barbeque Sauce™
Only-top-of-the-line spices and ingredients are used in this super special sauce that you will find delish on or off the grill. You'll find no sugar, but a special preparation of 5 different California date varieties including Halawi, Zahidi, Honey, Khadrawi and our favorite... the Barhi, all of which provide the sweet complexity in this mild and smoky sauce.
Each of these dates has its own unique flavor and combines beautifully with organic apple cider vinegar, red chili and garlic to create a sweet, subtly spicy and almost umami like flavor explosion.
About the Date Lady Date Syrup™
Date Lady’s first and best-selling product, this uncomplicated sweetener has just one ingredient: a pound a half of organic dates. Named “a favorite new artisan pantry essential” by Food & Wine magazine the syrup delivers unmatched depth of flavor and luxurious character. And there’s the added benefit of exponentially more potassium, and magnesium than honey and maple syrup.
Serving Suggestions: Perfect on pancakes, waffles and French toast; dollop on Greek yogurt or coconut ice cream; sub for sugar or honey in your favorite hot or iced drink; drizzle over goat cheese and crostini; use as an alternative to sugar in baking.
About Date Lady™
Date Lady™, the original US brand of date syrup, is a family and employee-owned company founded in 2012 and headquartered in Springfield, MO., and also supplies California dates, date sugar and a variety of award-winning date-based products. All Date Lady products are USDA Organic, Non-GMO, Gluten-Free and Kosher-certified. Date Lady products are available on Amazon Prime, at www.ilovedatelady.com and fine retail stores throughout the United States including The Fresh Market, Natural Grocers and select Wal-Mart, Target and Whole Foods locations. For more information, visit www.ILoveDateLady.com and Facebook, and Instagram.
About the Specialty Food Association
The Specialty Food Association is a thriving community of food artisans, importers and entrepreneurs. Established in 1952 in New York, the not-for-profit trade association provides its 3,800 members in the U.S. and abroad the tools, knowledge and connections to champion and nurture their companies in an always-evolving marketplace. The Association owns and produces the Winter and Summer Fancy Food Shows, and presents the sofi™ Awards honoring excellence in specialty food. Learn more at specialtyfood.com
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